The Race4Good bring together teams from business and universities in a dynamic virtual game to solve real-life obstacles facing challenged communities

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The Race4Good invites the brightest and best brains from business or universities and forms them into dynamic teams to harness their experience, innovation and passion.

Through this unique leadership programme, participants experience the power of the frontline. Using high-impact, experiential learning techniques, virtual reality and situational leadership challenges, participants discover, develop and embed leadership skills while being immersed in compelling, real-life content.

The challenges presented are real, the solutions are critical, and the teams determined to succeed in this high-pressure virtual reality game. The professional and personal rewards are immense and the storytelling opportunities unlimited. The Race4Good programme drives values, enhances cross-cultural communication, sparks drive and innovation and celebrates outstanding performance.

Teams are given up to 21 days in which to research real-life obstacles facing a specific community and to develop a business plan which will bring long-term economic and social uplift.  The winning team are flown out to meet the community and see their plan brought to life.

Race4Good is available as a full leadership programme, a stand-alone race or workshop.

Read the Programme Overview

Race4Good Brochure


“Any business considering being involved in Race4Good should know that the impact you are going to leave on your employees, they will remember for the rest of their lives. The experience I had will be a highlight of my career here at Hilton & Hyland and something I will never forget.”


- Charles L. Black, Executive VP, Hilton & Hyland, USA

Want to know more about Race4Good or how to get involved?

Watch to see how Race4Good has resulted in lasting change.



Linda Cruse | Robert Tunmore Nepal 2017